Art Direction: Edelman
Services: Packaging, Illustration, and Lettering
Project Date: 2020
Custom artwork, illustration, and packaging for Microsoft Surface Tech Kits. These kits were sent out to influencers featuring the latest Surface products. The goal of the project was to create an entire experience, in which the recipient would open the plain white box to find an explosion of color and texture. This included a collage spanning the entire inside of the box, which features Microsoft brand images with hand painted textures and patterns. As well as, patterns, lettering, and illustrations for the bottom blue tech box, the plexiglass lid, a personalized notecard, and a pack of greeting cards inside the wood box.